Ucraft is a website builder with a visual editor used to create landing pages, business websites (promo sites, portfolios with or without blogs) and online stores. The target audience of the platform is the entrepreneurs. The service will also work well for photographers, artists and other users, who need an impressive portfolio.
An interesting peculiarity of the website builder is an opportunity to create free one-page websites with your own domain connection. Another Ucraft highlight is a convenient interface for multilingual website creation. Team project work is supported as well. The website builder looks credible at first sight. Is it worth using? Let’s review it in details to answer this question.
Ease of Use
Ucraft working area is divided into 2 parts: the editor and the dashboard. The first part is responsible for creating the layout of web pages out of blocks and widgets, its set up and design development. The second part contains multiple categories of parameters, which do not have direct relation to the development of web page layout.
The editor comes with the website development progress menu – a well-designed checklist of basic actions required to avail the desired result. It should be mentioned that all the points available here are the links to dashboard areas, which make it possible to complete them. You don’t have to memorize everything at once – you’ll always have a crib note at hand.
Both elements and readymade blocks form widescreen sections, when being arranged on web pages. The difference is that the blocks provide extended functionality. For example, the “image” element will let you add a picture and nothing more. The majority of blocks in one section include multiple elements – combinations of buttons, images, column forms, map, videos etc.
Each section and element have their own settings depending upon their implication. These include style, background, image replacement or cropping, link insertion, visibility, alignment etc. The set of elements is quite complete and encompasses text, titles, button, slider, logo, icon, gallery, social networks, blog article/category, eCommerce widgets, subscription form and other functional items (timer, HTML code insertion, map, search, website language switch, divider, breadcrumbs) and more.
The dashboard includes tools for SEO set up, domain connection, addition of assistants (team members), website font library management, media files storage, logo builder, blog dashboard and web page sitemap with their parameters (language, web page type, human-friendly URL, password access set up, duplication).
If you need a multilanguage promo site, Ucraft is your top notch choice. This is where you will find a great interface to work with web page translations. Language switch option is available here as well.
Web page manager has a language-based filter – this is designed in a convenient and exquisite way. This means that users willing to create a website with several languages, utilizing other features of the service, should better opt for Ucraft. As to the other issues, we don’t insist on that – there are other factors that affect the choice.
The service supports integration of 15 external applications, which include statistic/analytic apps, comments, chats etc. By inserting the code, you will be able to connect more applications, if you have such a need, of course. Thus, Ucraft is viable for integrations that can notably extend its options.
There is a blog panel in the dashboard, which is called the “Articles”. This is quite a decent application for sorting out the posts by categories, adding new ones and editing the old publications. The panel lets you set up post publication schedules, manually enable/disable comments and social sharing options as well as set up SEO parameters (title, description, human-friendly URL). The text editor is standard and quite convenient. The multilingual feature is included by default. We recommend using it to manage your personal blog or as a separate section of your business website.
Ucraft web store is worth separate attention. It is quite powerful for a website builder with a WYSIWYG editor. There are many settings here – just like in specialized eCommerce platforms. Frankly speaking, we don’t consider such a broad selection of options necessary for the service. The major focus of the system still goes down to the creation of promo sites and landing pages. The plans will be another confirmation of this statement.
Anyway, let’s enlist the basic features of Ucraft web stores: product import from CSV files and a couple of settings presets (for XCart and LiteCommerce), mobile app (for iOS and Android), discount set up, geo location settings (area, country, currency, measurement items), sales channels (Facebook, eBay, Google Shopping, Amazon stores), mobile checkout available in the app, flexible notification system, payment acception (PayPal, credit cards), billing options, product types, division of customers into groups, tax parameters and more.
Right after the sign up procedure, you’ll proceed to the selection of website type and template. The number of designs for each website type differs: there are 21 templates for a landing page, 54 themes for a promo site/blog, 20 templates for a web store. This is the currently available number of templates. Their amount keeps increasing, so the number of templates will differ with the lapse of time. Template quality is on a decent level – these are widescreen designs like those available in lots of other systems. There is nothing too impressive about the designs – they look quite appealing and you can switch them during the web design process on the go.
Apart from standard template design customization tools (colours, backgrounds, fonts, block effects), you can additionally use designer tools – the editor becomes available after free activation. It lets you extend the blocks as you need, adjust the dimensions and mutual positions of elements inside the sections. This is conveniently designed and you can easily use the features with regard to your needs. The most interesting options are available inside. Having found the Designer Tools in the Dashboard, you can adjust the following elements:
- Typography, which includes manual set up of all font types used at the website (H1-H6 titles and paragraph design). Gradation, fonts, their size and style, interline spacing, shading and colours can be adjusted for each website font type individually.
- UI Set that provides an opportunity to set up the designs of buttons and forms of the website. Sizes of elements, text, dimensions, spacing, fields, colours and alignment – the adjustment options are quite extensive here.
- Layout, which offers the set up of standard values of dimensions between columns, blocks, elements in desktop and mobile template versions.
Designer tools solve 2 tasks – design unification and customization. When working with them, you will avail the required and unified image of website elements you are interested in. By using the editor, you can manually change the fonts, spaces and other elements, which differ from parameters set by default. When adding new web page elements, extending the templates or typing the text, you can be sure that the design will be developed in the same style.
Each block and even each element can be highlighted by the web page outing effect. Just apply the desirable feature from the “fx” folder on the required elements and enjoy the result. The same is about colours: the palette is available in the separate “Colours” section of the editor. You can manually select 2-3 shades for your website and use them throughout the entire website development process. Just apply the colour on the element or background to give them the desired shade. This is simple and impressive.
Ucraft comes with a standard set of website promotion options. 3 web page categories are displayed in the “SEO” section. These are main (standard settings you have created), secondary (service settings, for example) and address settings. For each of them, you can assign a title, description, robots.txt formula (index/follow combination), sitemap integration.
When publishing blog posts, you can set up SEO parameters as well. By means of using integration options, you can set up Google Analytics. Mind, however, that there is no integrated statistics here. It is also possible to connect the SSL certificate to the domain for free. This is a must, if your website uses private data (forms, web store etc.).
Ucraft customer support is available 24/7 via the live chat. You can find it in the right corner on the bottom of the page. Even if you are just exploring the service on a trial period, you can look for live assistance any time of the day. There is also the FAQ section here, where you can find answers to the most widespread user inquiries.
The Knowledge Base section will provide you with detailed guidelines, tips and recommendations on how to get the most out of using Ucraft. The search filter option will help save the time you’ll spend when looking for the information you are interested in. The Blog section also comes with helpful and interesting articles and publications that will boost the efficacy of the web building process. The quality and information value of tutorials available here are on the top notch level.
The trial version of the website builder lets you create a full-featured website or a landing page and connect your own domain name to it. However, you won’t be able to edit the blocks of the ready made template – you can just replace the content with that of your own. This is a cost-efficient solution. What’s more, Ucraft ad banner will be visible in the footer. You can actually try using the option, if you are pressed for money, but it’s still better to upgrade to one of the paid plans.
The website builder offers three paid options. Have a look at the monthly cost of subscriptions granted that you make a one-time annual payment:
- Pro Website ($10/mo), which includes your own domain name connection, editor, multilanguage option, SEO, integrations, absence of a water sign of the service, 50 products.
- Pro Shop ($21/mo), which encompasses the unlimited number of products, payment/delivery options, currency choice, orders, real time tracking, invoice editing, tax chargeback.
- BigCommerce ($39/mo), which involves the unlimited number of products, opportunity to make sales via eBay/Facebook.
Apart from standard subscriptions, Ucraft offers White Label plans to those users, who wish to start their website builder businesses. These include:
- Standard ($5.6K/year), which is meant for designers, web masters and lets you add your own brand, create the unlimited number of websites, add your own templates, form pricing plans. The plan also provides an opportunity to use a control panel and special accounts for managers.
- Individual (on demand), which is meant for hosting providers, web design studios and is installed on your hosting. The plan grants full access to code editing feature, API, partnership and referral programs and other features available in the standard plan.
The main difference between the plans is about file storage. You can save them either on the platform’s hosting or on that of your own, which grants full control over the interface and product features. This is meant for those users, who wish to make money by selling Ucraft in the stock or changed versions to their clients under their own brands, with their templates and other features. From our point of view, this may be beneficial for hosting providers that wish to enrich their services list with a brand website builder.
Ucraft is a decent website builder with a deliberately designed interface. It is worth using, when it comes to the development of business websites with blog feeds (this will be a benefit for website promotion). The system is quite expensive as compared to its major competitors. The only area, in which its high cost will come up to the final result, though, is the development of multilingual websites. It’s really worth the investment in this case.
Generally, there are no contraindications to using the websites builder. The functionality of the service is realized pretty well, which especially concerns the eCommerce aspect. I recommend testing this website builder – you won’t be disappointed with it at all!