Best Photography Website Builders

A powerful website builder can become the best tool to create and showcase an astounding digital portfolio of a photographer for a wider audience to see.

A good website builder choice means the service offers premium functionality, ease of use, and a diversity of design layouts.

This is an independent research project and an impartial review aimed at discovering the most noteworthy website builders that perfectly coincide with a photographer’s requirements.

All the solutions I have reviewed here are strong contenders with lots of special features, mind-blowing templates, and fair pricing.
Let me highlight the basic aspects of each before digging into evaluating the best options for photographers.

Overall Score
Free Plan
Paid Plan
Visual Editor
Photography Templates
IM Creator

Today’s market is full of site builders that can help you get your own website in just a few minutes, along with only a couple of clicks.

And yet, not all of them are geared to satisfying the requirements of digital photographers and delivering their unique content in a professional, attractive way.

Therefore, let me describe the best internet site building contractors for professional photographers to display your snaps online and gain an even bigger audience.

Zyro – Best Website Builder for Polished Web Design

Zyro - Website Builder

Zyro by Hostinger is a top-quality internet website builder which is rather easy to use, hence is optimal for novices. Despite the simplicity, Zyro comes with solid features at fair prices, while the integrated AI tools only intrigue a user more. This solution makes it possible for anyone to get their website up swiftly.

Zyro Ease of Use

To use the full potential of Zyro, you don’t need any experience at all – no designing abilities and no coding knowledge. Additionally, Zyro introduces Artificial Intelligence to assist its users in online business marketing.

The actual site builder of Zyro is quite flexible and comes with some in-built elements to select from. You can fill up the pre-generated website with your content and images or create your unique virtual portfolio from scratch with photos, text, maps, forms, etc. Zyro allows users to drag and drop any element anywhere on the page while it will just snap to the grid perfectly.

Zyro Photography Website Features

Zyro’s ever-growing portfolio of well-designed and sleek templates is catered to any photographer’s needs. The entire selection incorporates roughly 22 fully-customizable photography templates, at present, both pretty universal-looking ones and standout options.

Zyro is a good option for a photographer because of the available special features, such as the AI Blog title generator, Image resizer, AI Image upscaler, AI Background remover, AI Heatmap, etc. The Artificial Intelligence Slogan Generator produces ideas for a brand slogan based on the catchphrases you suggest. You can also choose motto and link related articles with images.

Zyro will definitely help you generate more traffic on your website through the marketing integrations synced to it, intuitive and robust SEO settings, and a bulk of available advanced integrations.

Zyro eCommerce Features

With Zyro, it’s possible to monetize your virtual photography. However, you should start right from the Business plan if your purpose is to sell your photographs online rather than simply demonstrate them. Zyro offers myriad payment and shipping options for international eCommerce, a CRM tool to keep track of all your clients, heatmaps, Facebook Pixel and Facebook Messenger integration capability, Google Tag Manager, Google Analytics, and many other essential tools for selling photos online.

Zyro Cost

The primary condition of every website builder to appear in my review is that they must be priced fairly to be accessible for any photographer. Zyro is not an exception. The introductory Website plan, which is great for creating a professional portfolio, costs only $2.33 per month. Above the basic features, this pricing tier offers excellent blogging tools, Google Tag Manager, Visitor remarketing, Facebook Pixel, etc. The plan comes with a 30-day money-back guarantee.

Zyro Website Examples

Zyro is amazingly tailored to photographers due to both the tools available and the simplicity of use. Some of the most remarkable examples of websites built with Zyro are,, and

SITE123 – Premium Usability Aspects

SITE123 Website Builder

SITE123 is frequently reviewed as one of the best website builders in the market, but it’s especially amazing for artistic people. And if you intend to flaunt a major, picturesque gallery of photographs online, you can’t go wrong with SITE123.

SITE123 Ease of Use

The first thing you will notice about SITE123 is its superb simplicity. It features a very intuitive interface and doesn’t overbear users with a broad array of advanced tools or nonessential buttons.

Website building with SITE123 is a breeze since it allows you to choose your ideal aesthetic from the list rather than setting everything yourself. This makes it even simpler than the finicky drag-and-drop features. The page structure, color schemes, image sizes, and homepage configuration are all available within a couple of clicks.

SITE123 Photography Website Features

With SITE123, you will reach fantastic results through a number of useful tools. The incorporated design features available for all themes include social media integration, contact forms, sections with large images (uploading images in bulk is possible, too), galleries, galleries, creating custom album categories, image editing tools, etc.

SITE123 templates can’t be described as flashy. And yet, all the 13 suggested options are easy to set up and look professional. SITE123 is also great for novice photographers thanks to the advanced back-end customer support ready to resolve any problem starting from the setup and ending with the management.

SITE123 eCommerce Features

SITE123 features an online store developer, which empowers users to transform their virtual portfolio into a web-based business site and sell photos. The website builder also offers some fantastic SEO tools to optimize your virtual portfolio and the capability to link around 25 different social media channels.

SITE123 Cost

SITE123 offers four plans –Basic, Advanced, Professional, and Gold. Although you can also start with the Free plan, it will suffice only a novice photographer’s requirements. You should upgrade at least to Basic plan to make the most of your portfolio site and monetize it. At $12.8 per month, the plan offers 10GB storage and 5GB bandwidth, allows you to connect your domain, and removes the floating tag SITE123.

SITE123 Website Examples

SITE123 is the ultimate choice for website design studios and photographers, thanks to being the easiest and quickest website-building solution with a bunch of ready-made layouts and styles. Some brightest examples of well-operating websites built with SITE123 are,,, and

Squarespace – The Greatest Photography Website Builder

Squarespace Website Builder

Squarespace could be the best choice for those looking for a website builder to set up a mobile responsive, standout, and high-quality photography website. This empowered and extremely professional platform gives a site a polished look.

Squarespace Ease of Use

Despite the abundance of premium features and professional templates, Squarespace is easy to navigate and use. It features a drag-and-drop visual editor and simplifies the website creation with convenient starter format choices, particularly Contact, Portfolio, About, and several significant pages.

Squarespace Photography Website Features

The management of your virtual portfolio can be done either through the appealing browser interface or from an iOS app. Squarespace offers loads of premium templates to obtain your profile of images atop the internet. With this website builder, you can have your portfolio’s photos turned up at full-screen dimension, presented in the framework appearance, guard specific gallery webpages with passwords, and add content moving alongside your photos.

Squarespace has incorporated as many as 44 responsive and professional-looking templates. These are all high-quality options – the epitome of artistry combined with a high-end look. Based on your needs, you can as well customize the chosen template to make it perfectly tailored to your style and vision.

Squarespace eCommerce Features

All Squarespace features are pre-built, including blogging, social media, SEO, etc.; hence, there is no need for third-party plugin integrations. And if you aim to sell your photos online, the available eCommerce tools will thoroughly suffice your requirements. Enable your clients to download your digital products, i.e., photos, directly from your site. Squarespace also suggests selling subscriptions to build customer loyalty.

You can boost traffic with connected social media accounts and email campaigns.

Squarespace Cost

Squarespace may not be as affordable as other website builders I reviewed, but it’s definitely worth every penny. The starting plan costs $16 per month and includes everything necessary to build an online portfolio for your photographs. With this plan, you will acquire a video maker, all basic website metrics, SSL security, audience management property, etc.

Squarespace Website Examples

Squarespace is the website builder that won’t limit you on data transmission or capacity. Hence, you can show or even sell as many photographs as necessary while not hindering the chosen template. See how these companies created stunning photography websites with Squarespace:,, and

IM Creator – Free Photography Website Builder

IM Creator Website Builder

It is easy to set up an online portfolio using the IM Creator website builder. The cloud-based web development solution stands out for its style and functionality and is free from clumsy interfaces, horrid templates, or freeform-design limitations.

IM Creator Ease of Use

IM Creator can’t be considered a simple website builder. It is not beginner-friendly, but the more time you spend with it, the easier it becomes. The company uses the WYSIWYG principle and automatically generates cross-device and cross-browser compatible sites with incorporated SEO tools. You won’t see a consistent menu or a back-end dashboard to return to. Instead, you must click around the fields to find key settings. This, along with the drag-and-drop editor, facilitates the website-building process to some extent.

IM Creator Photography Website Features

The difficulty of creating a website with IM Creator is due to the abundance of features. It lets you connect your domain regardless of your chosen plan. Other features include:

  • Content import-export.
  • Auto-update.
  • Video integration.
  • A built-in collection of free stock images.
  • The possibility to integrate third-party plugins and apps.

Additionally, IM Creator introduces the White Label tool that works especially great for web designers and portfolio owners. It provides IM Creator site owners with unlimited use of all its resources.

IM Creator introduces 16 professionally designed photography templates. The selection of templates is perhaps the strongest point of the website builder. The entire collection looks visually appealing, modern, and professional. The visual editor features stripe-related tools and is perfect for bringing any template you choose to perfection!

IM Creator eCommerce Features

The free photography website builder includes premium blogging and eCommerce features, which means you can show and sell your photos online. With IM Creator, you get responsiveness, SEO readiness, over a dozen free templates, and cross-browser compatibility. Actually, IM Creator allows selling any product, including photography, using a management console, professional credit card checkout, and analytics.

IM Creator Cost

IM Creator offers a free plan that best suits artists and those users who need to build an online portfolio. The free plan involves eCommerce tools, hosting, and access to all themes. It also allows connecting your domain and launches the site with no ads. The other two pricing plans are Premium Account, at $8 per month, and Unlimited Licenses & Whitelabel costing $350 per year.

IM Creator Website Examples

IM Creator has been in the industry since 2011. Throughout all this time, it has served thousands of clients and helped create millions of premium-quality websites. Some of them are,, and – Dedicated Website Builder for Photography Enthusiasts

Web-com Dedicated Website Builder

Let’s get straight to the point – is not the best website builder in the market. It is reliable and solid and does a perfect job in terms of creating a straightforward website without any extra bells and whistles. And yet, I can firmly recommend it to a photography enthusiast searching for a trustworthy website builder. Ease of Use

Due to the simple drag-and-drop editor and the helpful onboarding process, is quite straightforward to deal with. Start a new project with the Artificial Design Intelligence builder, or do it manually yourself. In the first case, the system will ask you several questions and come up with a perfectly-matching site based on your answers. In the second scenario, you will do it from scratch yourself. caters to beginners; hence, it doesn’t demand coding knowledge or experience. Photography Website Features

The extreme simplicity of website creation affects the customization level. If you want complete creative control over your website, will appear restricting.

Nevertheless, if you want to have everything pre-organized, the skeleton framework of the site will appear rather attractive. Aside from basic features, introduces some advanced ones. Enjoy the stock library and video library, the logo builder, free domain, SSL certificate, LLC formation, robust SEO tools, reporting, analytics, etc.

The array of free responsive templates is simple, clean, and professional-looking. However, when you narrow the search to photography, only one template is left. eCommerce Features

Thanks to the built-in eCommerce tools, turning your portfolio into a means of profiting becomes possible. Pay special attention to reporting and analytics, appointment scheduling, and online store features to sell photographs online more effectively. Cost introduces several plans starting at $4.95 per month if billed annually. The more affordable two Website plans include access to all templates, a free domain for a year, free private domain registration, free SSL, secure website hosting, etc.

But if you aim to sell your photos online and not just showcase them, consider switching to Website + ECommerce plans. Website Examples has been around for a while and has managed to become one of the most popular website builders. As proof, here are several successful websites built with,, and

How I Evaluate Photography Website Builders

To come up with only the five best photography website builders, I put the market’s most popular suggestions through a rigorous research process. I took the most important areas for photography builders, such as the templates’ design and customizability, the flexibility of the editor, SEO and blogging tools, and, of course, the ease of use.

A worthwhile website design solution will help you showcase your works in the best possible light; provide you with a scalable and affordable professional site; be easy and comprehensible to use even if you have no coding knowledge or prior experience; store and exhibit high-resolution photos; help you get a wider audience to expand your customer base.

How to Choose a Good Photography Website Builder

The right choice of a website builder mostly depends on the functionality you want to be featured on your website. Your personal and business expectations affect the choice, too. Here are crucial recommendations on how to pick the best site-building solution if you’re a professional photographer:

  • For family photography: If you are a family photographer, you should first consider the presence of attractive templates. A good template designed especially for photographers will make it easier to set up a website and ensure your portfolio looks welcoming.
  • For commercial photography: The integrated eCommerce store is the primary aspect to look for when considering a website builder. The best solution will let you sell prints without forfeiting any commission from sales and order purchase order options for customers interested in private photoshoots on your site.
  • For photography as an art form: The primary thing an art photographer should seek in a website builder is the storage size. It should be enough to store high-resolution photographs since storage will increase over time as you add galleries.
  • For photo studios: If you own a photo studio, make certain the website builder you have chosen offers you photo resizing and image editing tools to have the photos optimized for mobile viewing. Nowadays, mobile users have outrun PC users, and your website, with all the photos demonstrated, should be perfectly mobile-optimized.

Whatever device your clients view your site on, they must be provided with a smoothly running website.


These were the market’s most powerful photography website builders, each capable of boosting the career of a professional or amateur photographer by presenting their talent and vision online in the best possible way. Today, it’s hard, if not impossible, for photographers to sustain themselves in the market without an eye-catching, well-structured website.

No matter where you are with your project, you need a solution that will help you create an outstanding virtual presence for your works.

Although all five website builders are the best in the market, Squarespace is the most recommendable. Regardless of your photography

Squarespace will let you create a remarkable showcase of your projects without requiring a website design studio.

Malcolm ThomasAuthor

For over 15 years, I've delved into the dynamic world of website builders and hosting. As a seasoned expert in web development, my passion for technology fuels my journey of exploration and analysis. Through meticulous reviews and comprehensive insights, I empower readers to navigate the digital landscape with confidence. With a commitment to staying abreast of the latest trends and innovations, I strive to offer practical advice and informed perspectives. Join me on this adventure as we uncover the best solutions and strategies for building and hosting your online presence.

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